Airtable is built on top of a relational database so it can power hundreds or thousands of users at a time, updating data in real time.
Teams can create a single source of truth for all their marketing work and keep aligned on plans, even as business needs change and evolve. Airtable empowers marketing teams to streamline content and campaign workflows, move quickly and drive business growth. The “future of work” for marketing teams starts with Airtable. In addition, 86% of leaders say that the current workload is causing stress for their teams, with increasing volume of campaigns, requests, and content changing business needs operational complexity and challenges of working from home cited as top contributors. Today’s tools slow marketers down - 35% of the information they work with is duplicated across multiple spreadsheets, docs, and apps, and nearly half of marketing leaders say they lack timely data to make strategic decisions. The Airtable Marketing Trends Report, unveiled today, uncovers the unique pain points marketing teams encounter as they deliver high quality, creative campaigns and content at breakneck speeds, with 80% of marketing leaders reporting their volume of work has increased over the last year, with the average leader losing a day and a half of work every week on manual, operational tasks.Ĭustomer expectations are rapidly changing with the emergence of new channels, formats, and tech and there’s intense competition for consumer attention. Ma– San Francisco, CA – Airtable, the platform that enables teams to build workflows that modernize their business processes, today launched a new marketing solution to help teams operate their most important work with greater agility, flexibility, and scale.
New research from Airtable reveals 80% of marketing leaders say the volume of work has increased over the last year, with the average leader losing a day and a half of work every week on manual, operational tasks Airtable Launches New Marketing Solution to Empower Marketing Teams To Drive Better Business Growth
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